Can revenue strategies really be applied to the direct channel?
What are the practicalities and benefits of doing so?
In this session with TeckTalk.Travel, André Baljeu and our CRO Erik Muñoz are joined by Daniella Boeken from Ruby GmbH Hotels and Daniela Hupfeld from Pierre & Vacances España, to explore this topic.
As they deep dive into the Revenue part of RevMarketing Automation, some great insights are shared on the benefits of applying revenue strategies to the hotel website as part of the hotels overall go-to-market approach.
Watch the video below to find out more:
Follow Userguest on LinkedIn for all our latest news and updates.
Related Articles
The Hidden Costs of Paid Ads: Why Hotels Often See a Poor Return on Ad Spend
Paid ads can seem like a fast track to filling up your hotel’s rooms. You set up some Google Ads, launch a few campaigns, and the bookings will start rolling in, right? But for many hotels, it do...
Why Hotels Should Add Bing to Their Channel Mix
When hoteliers think about hotel paid search advertising, most immediately focus on Google. While Google Ads remains a core part of any digital marketing strategy, relying on a single search engi...
London’s Luxury Hotel Boom – A Double-Edged Sword for 2025
London’s hospitality market is on the brink of a transformative year in 2025, with the city set to witness its largest influx of new luxury hotel rooms in over a decade.
According to ind...