By activating a range of Userguest features, Hotel Jardín Atacama created a highly engaging, multi-language experience for their website visitors—resulting in increased conversions and more direct bookings.

1. Multilingual Offer Promotion Based on Location & Preference

The hotel used location-aware and language-targeted notifications to present offers in the right language and context for each visitor. This approach helped international travelers better understand promotions and increased the relevance of each message.

2. Smart Communication of Offers to Drive Bookings

Userguest tools enabled the hotel to clearly showcase their special offers, such as seasonal packages and direct booking incentives, leading to a noticeable uplift in conversions.

3. Exit & Welcome Pop-Ups for Targeted Engagement

• Welcome pop-ups introduced offers or booking benefits to new visitors, creating a strong first impression.
• Exit pop-ups helped capture potentially lost bookings by presenting compelling offers or reminders before users left the site.

4. Saved Search Feature

To encourage return visits and ease the decision-making process, the saved search notification reminded users of their previous booking details, making it easier to resume where they left off.

5. Trust-Building with the Ratings Widget

The ratings widget displayed the hotel ratings, reinforcing the hotel’s reputation and building trust with potential bookers.

6. Benefits Notification

A dedicated notification highlighted the advantages of booking direct, such as better pricing, exclusive perks, or flexible policies—helping sway decisions away from OTAs.

7. Social Proof Notifications

To create a sense of urgency and credibility, social proof alerts showed real-time activity, like “5 people are viewing this room,” or “Just booked!” notifications, subtly nudging users toward action.