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Userguest

Userguest Case Study

Pillo Hotel Boosts Bookings and Enhances Guest Experience with Userguest

Results (Q2 2024)

USERGUEST BOOKINGS
0 %
USERGUEST REVENUE
0 %
POTENTIAL
OTA SAVINGS
0

HOTEL TYPE

Countryside Hotel

STAR RATING

4-Star

ROOMS & SUITES

148

LOCATION

Ashbourne, Ireland

About Pillo Hotel & Leisure Club

Pillo Hotel, located in the heart of Galway, Ireland, is a four-star establishment known for its exceptional hospitality and premium services. The hotel features elegantly appointed rooms and suites, a state-of-the-art fitness center, a luxurious spa, and an acclaimed restaurant serving a fusion of local and international cuisine.

Pillo Hotel prides itself on providing an outstanding guest experience, offering exclusive perks and personalized services to enhance every stay. The hotel’s prime location and superior amenities make it a preferred choice for both business and leisure travellers.

About Pillo Hotel's Experience with Userguest

“During our free trial, we noticed a significant increase in direct bookings &
conversion rates straight away. We love the detailed analytic reports Userguest
offers, allowing us to see right into the user behaviour and how our notifications and
boosters are performing. We would highly recommend Userguest!”.”

Sarah Kavanagh
Revenue & Rooms Manager
Pillo Hotel & Spa Ashbourne

Challenges

Despite its popularity, Pillo Hotel faced challenges in maximizing direct bookings and reducing reliance on Online Travel Agencies (OTAs). The hotel aimed to improve its online presence, enhance user experience, and boost occupancy during low periods.

How Did Userguest Help

Promotion of Special Offers: Userguest’s promotional notifications, including flash sale notifications, welcome pop-ups, and benefits notifications, were instrumental in communicating exclusive perks and personalized offers to guests. 

Price Comparison Widget: To reduce reliance on OTAs, Pillo Hotel implemented the Userguest price comparison widget. This feature helped guests see the best available rates directly on the hotel’s website, leading to increase in revenue.

Improved User Experience: Userguest’s saved search and exit pop-up features significantly enhanced the website’s user experience.  These tools kept potential guests engaged, reduced bounce rates and increased the likelihood of direct bookings.

Specific Days Booster Notification: The specific days booster notification was key to addressing low occupancy periods. By promoting low occupancy dates to users most likely to book, this feature helped improve occupancy during critical times.

Userguest Dashboard: The Userguest Dashboard provided Pillo Hotel with powerful analytics that enabled them to gain deep insights into booking behaviour. With access to detailed data and analytics, Pillo Hotel could make informed marketing decisions, optimize their promotional strategies, and better target their audience, resulting in increased bookings and revenue

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