Early bird offers are often misunderstood. Too often, they are treated as a simple discount: launch a percentage off, leave it live, …

The year 2025 has been one of rapid expansion, technological acceleration, and structural change for the global hotel industry.  As travel demand …

The hospitality industry has always been about delivering exceptional experiences. Today, artificial intelligence (AI) is becoming an essential ally in achieving that …

As the festive season approaches, hotels have a unique opportunity to boost visibility, attract new guests, and increase direct bookings. With travellers …

Paid advertising can be one of the most profitable ways to drive direct bookings — yet many hotels avoid it, citing bad …

Every year, November opens a precious window: Black Friday, Cyber Monday, and Travel Tuesday. For hoteliers, these aren’t just retail buzzwords – …