Navigating the Cookie-Free Future: How Google’s Elimination of Third-Party Cookies Impacts Hotels
Picture this: you’re cruising the internet, scrolling through pages, and suddenly, you’re bombarded with adverts that seem to know your every whim. That’s the magic of third-party cookies—those sneaky bits of data that track your online movements and shape the digital experience. But guess what? The biscuit tin is getting a shake-up, and it’s affecting […]
Perfecting the Craft of High-Converting Websites: Best Practices for Hotels
In today’s digital age, a hotel’s online presence is often the first point of contact for potential guests. A well-designed and user-friendly website can significantly impact a guest’s decision-making process when choosing accommodations. From showcasing your property’s unique features to facilitating seamless bookings, here are some best practices for designing a hotel website that stands […]
A Hotelier’s Guide to Driving Revenue for Valentine’s Day with Userguest
Love is in the air, and as hoteliers, it’s time to infuse that romantic essence into your offerings this Valentine’s Day. In this guide, we’ll explore enticing strategies to make your hotel the ultimate destination for couples in love. Moreover, we’ll unveil the power of Userguest, an innovative tool designed to elevate these strategies and […]
Digital Hospitality Trends: Insights from the Digital Hotel Operations Study Report
In an era where digitisation is integral to the hospitality value chain, the recently conducted global Digital Hotel Operations Study offers a comprehensive examination of the state of digital operations within the industry. Representing the collective voice of 84 hotel chains with over 2 million rooms worldwide, this study delves into the nuances of the […]
Boosting Hotel Bookings and Revenue: Strategies for Success in Q1 and Q2 of 2024
As the hospitality industry gears up for a transformative year in 2024, hoteliers face an exciting challenge – how to capitalise on emerging trends to boost bookings and revenue in the first two quarters. In this article, we’ll explore practical and effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of […]
Unveiling the Future: Hotel and Travel Trends in 2024
The hospitality industry is ever-evolving, shaped by technological advancements, shifting consumer expectations, and the need for innovative strategies. As we step into 2024, several key trends are set to redefine the landscape of hotels and accommodations. Let’s explore the top trends that will shape the industry in the coming year. 1. Prioritising Travel for Well-being […]
How Gen Z Travel Preferences are Revolutionising the Hotel Industry
The travel industry is undergoing a transformation like never before, and at the forefront of this change are the dynamic preferences of Gen Z travellers. Born between the mid-1990s and early 2010s, Gen Z has ushered in a new era of travel, with unique desires and values that are reshaping the way hotels operate and […]
Hospitality in Full Bloom: Embracing Autumn’s Travel Trends for 2023
Attention, hoteliers! Get ready to unlock the secrets of the booming autumn travel trends for 2023, designed to supercharge your hotel business. This year isn’t just about recovery; it’s about harnessing innovation to drive your hotel to new heights. As you gear up for the upcoming season, let’s dive into the thrilling trends that will […]
How Hotels Can Leverage AI for Personalization and Efficiency
In the hospitality industry, providing exceptional customer experiences is paramount to the success of hotels. With the advent of artificial intelligence (AI), hotels have a unique opportunity to enhance personalization and operational efficiency. AI-powered technologies can analyze vast amounts of data, automate processes, and deliver tailored services, allowing hotels to exceed guest expectations and streamline […]
10 Benefits for Hotels to Embrace Direct Booking Tools
In today’s competitive hospitality industry, hotels are on a relentless quest to skyrocket revenue, elevate guest experiences, and take charge of their bookings. Embracing direct booking tools has become a strategic imperative for hotels, empowering them to bypass third-party channels and forge a direct connection with their cherished guests. These game-changing tools effortlessly blend into […]
Mastering the Direct Booking Game: 3 Powerful Strategies for Hotels
In the fiercely competitive world of hospitality, hotels are constantly seeking innovative ways to attract guests and secure direct bookings. With the advent of online travel agencies (OTAs) and third-party booking platforms, hotels face the challenge of maintaining control over their inventory and profitability. But fear not! In this article, we’ll reveal three practical tips […]
Unleash Your High Season Revenue Potential: Game-Changing Offers for Hotel Success!
Ready to unlock extraordinary revenue during the high season? It’s time to kick your hotel’s revenue management into high gear! In this article, we’ll unveil three sensational offers that will skyrocket your bookings and propel your profitability to new heights. Get ready to create a frenzy with early bird discounts, ignite urgency with last-minute deals, […]
Unveiling the Hottest Travel Trends of Summer 2023: Hoteliers, Get Ready for an Epic Season!
The anticipation of summer is in the air, igniting wanderlust in the hearts of travelers worldwide. It’s the perfect time for hoteliers to buckle up and dive into the exhilarating world of summer travel trends. Real Research recently conducted a captivating survey on the top summer travel trends for 2023, giving hoteliers valuable insights to […]