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Userguest

Want to Skyrocket Weekday Hotel Bookings? Discover the Insider Secrets to Success!

Ah, the elusive weekdays – the underdog of hotel bookings. While weekends bask in the limelight of bustling activity, weekdays often languish in the shadows of low occupancy rates.  But fear not, for in the realm of hospitality, challenges are but opportunities in disguise! With a dash of innovation and a sprinkle of savvy strategy, […]

Maximising Direct Bookings: Strategies for Hoteliers during Special Events

direct bookings

The Paris Olympics 2024 isn’t just a thrilling event for sports buffs – it’s a golden opportunity for hoteliers to make waves, draw in more guests, and boost direct bookings.  Yet, with the competition heating up during these occasions, standing out calls for some savvy moves. In this article, let’s dive into some exciting strategies […]

Perfecting the Craft of High-Converting Websites: Best Practices for Hotels

In today’s digital age, a hotel’s online presence is often the first point of contact for potential guests. A well-designed and user-friendly website can significantly impact a guest’s decision-making process when choosing accommodations.  From showcasing your property’s unique features to facilitating seamless bookings, here are some best practices for designing a hotel website that stands […]

A Hotelier’s Guide to Driving Revenue for Valentine’s Day with Userguest

Love is in the air, and as hoteliers, it’s time to infuse that romantic essence into your offerings this Valentine’s Day.  In this guide, we’ll explore enticing strategies to make your hotel the ultimate destination for couples in love. Moreover, we’ll unveil the power of Userguest, an innovative tool designed to elevate these strategies and […]

Digital Hospitality Trends: Insights from the Digital Hotel Operations Study Report

In an era where digitisation is integral to the hospitality value chain, the recently conducted global Digital Hotel Operations Study offers a comprehensive examination of the state of digital operations within the industry.  Representing the collective voice of 84 hotel chains with over 2 million rooms worldwide, this study delves into the nuances of the […]

Boosting Hotel Bookings and Revenue: Strategies for Success in Q1 and Q2 of 2024

As the hospitality industry gears up for a transformative year in 2024, hoteliers face an exciting challenge – how to capitalise on emerging trends to boost bookings and revenue in the first two quarters.  In this article, we’ll explore practical and effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of […]

Unveiling the Future: Hotel and Travel Trends in 2024

The hospitality industry is ever-evolving, shaped by technological advancements, shifting consumer expectations, and the need for innovative strategies. As we step into 2024, several key trends are set to redefine the landscape of hotels and accommodations. Let’s explore the top trends that will shape the industry in the coming year. 1. Prioritising Travel for Well-being […]

Masters of Multi-Property Success: Userguest’s Smart Solutions for Hotel Groups

In the fast-paced hospitality industry, hotel groups need a secret weapon, and that’s where Userguest steps into the spotlight.  Join us on a journey through the exciting features that make Userguest the ultimate game-changer, revolutionising how hotel groups manage their operations, analyse performance, and skyrocket revenue across multiple properties. Time-Saving Magic: Simultaneous Notifications Ever wished […]

Strategies to Maximise Direct Bookings This Festive Season

As the holiday season approaches, hoteliers are gearing up to make it a record-breaking festive period for their properties. To ensure success, it’s crucial to focus on maximising direct bookings through savvy strategies like dynamic pricing, personalised packages, effective marketing, and smart automation. Dynamic Pricing: Setting the Right Tune for the Season Dynamic pricing is […]

Boosting Black Friday Success: Best Practices for Hotels

Black Friday has transcended its retail origins and has become a pivotal event for the hospitality industry.  Based on Userguest’s extensive data collection from numerous hotels in 2022, hotels that strategically participated in Black Friday promotions experienced a remarkable average increase of 400% in conversion rates and a noteworthy 100% boost in click rates. In […]

The Crucial Role of Training and Support in Choosing the Right Hotel Tech Solution

In the ever-evolving world of hospitality, staying ahead of the curve is essential for hoteliers. One aspect that can make or break a hotel’s success is the technology they employ. While the importance of cutting-edge hotel tech solutions is undeniable, equally vital is the ease of implementation and the quality of training and support that […]

Leveraging Technology and Innovation to Tackle Common Hotel Pain Points

In the ever-evolving world of hospitality, staying ahead of the curve is essential for hoteliers looking to provide exceptional guest experiences and maintain a competitive edge.  By harnessing technology and innovation, you can address some of the most common hotel pain points and elevate your guests’ experiences to new heights.  In this article, we will […]

How Userguest Helps Hoteliers Overcome the Staff Shortage Challenge

The hospitality industry has encountered numerous challenges in recent years, with one of the most pressing being the shortage of qualified staff. Hoteliers are constantly struggling to find and retain skilled employees, making it difficult to provide guests with the high level of service they expect. However, there is a solution that can help hoteliers […]

Harnessing User Booking Behaviour for Hotel Marketing and Revenue Strategies

In today’s digital age, hoteliers have access to an abundance of data about their website users’ booking behaviour. This data is a goldmine for crafting targeted marketing campaigns and optimising revenue strategies.  By understanding how users interact with their websites, hoteliers can tailor their offerings, improve customer experiences, and boost revenue.  In this article, we […]

How Gen Z Travel Preferences are Revolutionising the Hotel Industry

The travel industry is undergoing a transformation like never before, and at the forefront of this change are the dynamic preferences of Gen Z travellers. Born between the mid-1990s and early 2010s, Gen Z has ushered in a new era of travel, with unique desires and values that are reshaping the way hotels operate and […]

Autumn 2023 Hotel Bookings: Crafting Irresistible Seasonal Packages

As hoteliers, tapping into the unique appeal of each season can be a game-changer for your bookings. Autumn, with its enchanting colors and cozy ambiance, provides an excellent opportunity to attract more guests to your property.  In this article, we’ll delve into the art of crafting irresistible seasonal packages for Autumn 2023 and how to effectively […]

Hospitality in Full Bloom: Embracing Autumn’s Travel Trends for 2023

Attention, hoteliers! Get ready to unlock the secrets of the booming autumn travel trends for 2023, designed to supercharge your hotel business.  This year isn’t just about recovery; it’s about harnessing innovation to drive your hotel to new heights. As you gear up for the upcoming season, let’s dive into the thrilling trends that will […]

10 Strategies to Captivate Guests and Generate More Direct Bookings

Welcome, hoteliers, to a journey to skyrocket your bookings and conquer the direct reservation game! In the dynamic world of the hospitality industry, grabbing the reins of direct bookings is like capturing the golden fleece.  It’s a quest for profitability, brand control, and unforgettable guest experiences.  Join us on this adventure as we unveil the […]

Maximising Revenue: Strategies for Effective Room Pricing and Revenue Management

In the dynamic world of hospitality, where competition is fierce and guest expectations are ever-evolving, the art of revenue management has taken on a whole new level of importance. The success of your hotel hinges not only on offering exceptional experiences but also on the strategic prowess of effective room pricing and revenue strategies.  This […]

Upselling and Cross-Selling Techniques: Driving Ancillary Revenue for Your Hotel

In today’s competitive hospitality landscape, generating revenue goes beyond just room bookings. Savvy hoteliers are tapping into the power of upselling and cross-selling techniques to unlock additional revenue streams and enhance the guest experience.  The significance of direct bookings cannot be understated in the realm of upselling, cross-selling, and loyalty programs. They establish a direct […]

Marketing Best Practices for Your Hotel

In the fiercely competitive hospitality industry, hotels find themselves in a perpetual race to catch the eye of potential guests. To succeed in this fast-paced and ever-evolving landscape, there’s no denying that a stellar marketing campaign is the key to your hotel’s triumph. No matter if you’re a charming boutique hotel or a distinguished part […]